StackPack is an ergonomic, modular school backpack system intended to reduce physical stress on K-12 students required to carry heavy school supplies on a daily basis. The product was designed with student comfort and well-being in mind through the implementation of a customizable, stackable compartment system that enables more even weight distribution on shoulders and back.
I designed the idea for StackPack as a competitor in the Brave Pitch competition at Bradley University, where it won 1st place. It was also 2nd place in the Social Impact Challenge, recognizing its potential to enhance students' daily lives.
These drawn logos incorporate strong, robust typography that symbolizes the strength and ruggedness of the StackPack system. Compartmental elements are incorporated into the design, representing the modular design of the backpack, each section representing the adjustable and weight-distributing attributes that set StackPack apart. The design attempts to convey visually both functionality and innovation, true to the product's purpose of assisting students with smarter, healthier carrying solutions.
StackPack Presentation
